James Dumesny
Senior Digital Product Manager at Hsbc
Based in Hong Kong
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Seniority
Manager
Department
Sales & Business Development
Location
Hong Kong
Industry
Financial Services
Company size
200K
Contact information
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j•••••••@hsbc.com
Phone
5 credits+852 ••• •••• ••••
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Background
About James Dumesny
I am an experienced project and program manager, team lead and designer, having worked in digital for the last 10 years. Educated in user experience design and digital service development, those skills expanded while specialising in performance marketing for the last 5 years. Passionate about user-centred design principles and a “customer-first” approach to digital service development. Practice and approach is guided by qualitative and quantitative research methods, for the purpose of creating the best experience for the customer and the ideal outcome for the business. Core skills in user experience design, performance marketing, project and program management, and customer research and analysis. Experienced in conversion rate optimisation, web personalisation, search optimisation (SEO, paid), acquisition (display, paid), customer relationship management, product development, user experience design, responsive website development, mobile app development, chatbot development, spatial augmented reality, customer research, journey mapping, persona definition, web reporting and analytics and business consulting
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