James Marini

Background

About James Marini

Proven Executive Leader in Business Development, Sales and Marketing, and Trade Relations who Accelerates Revenue Growth and Increases Market Share by building and empowering teams for unsurpassed excellence. Results driven business professional with in-depth consumer goods brand building expertise. Boardroom experienced executive with a dedication to problem solving, building profitable businesses and works with a high level of professionalism. High performance team player with an expertise in finding resolutions to business matters that lead to bottom-line results. Goal oriented, idea generator and excellent teacher and mentor. Possess a natural talent for fostering collaboration, influencing and building consensus. Demonstrated success in… • Top-line Growth: Spearheaded sales and marketing initiatives that grew revenue, expanded distribution, increased profitability and advanced the Zicam brand from the development stage to $117 million in net revenues over a six year period. Developed top-to-top relationships with the largest retailers in the country, including: Walmart, Walgreen’s, CVS, Rite Aid and Costco. • Bottom-line Improvement: Championed high performance forecasting tools and procedures that determined annual revenues growth within single digits. Introduced trade promotional tracking tools that reduced expenses and time allocated towards tracking deductions leading to a 300 basis point trade spend reduction within sixteen months. • Team Building: Pioneered economical and fully outsourced supply chain models while negotiating supply agreements. Founded Scientific Advisory Boards to assist with new product business development and patient research. Transitioned from fully outsourced sales groups, structured and built dynamic internal sales teams, infrastructures, protocols and procedures that accelerated sales while reducing overall costs.