Janaina Reimberg

Background

About Janaina Reimberg

I’m a digital executive with a career built on one clear goal: using technology, strategy, and automation to unlock business growth through digital channels.My path has always been about delivering real results:I started in advertising, winning 10+ national awards by connecting creativity with measurable sales impact.As a shopper marketing teacher, I shaped professionals through data-driven thinking and behavioral insights.I moved into digital product and software engineering leadership, building and scaling cross-functional squads in highly complex ecosystems.At Brazil’s leading insurance companies, I led the creation of direct digital sales channels, exceeding CAC and LTV goals while connecting the sales, financial, and retention funnels with full operational clarity.I’ve broken sales records by designing e-commerce journeys powered by insights, automation, and business-focused execution.Today, as Managing Director at Flywheel LATAM (Omnicom Group), I lead a retail tech powered by data and AI, helping major global brands win on marketplaces like Amazon and Mercado Libre. From digital shelf to retail media, we turn complexity into performance.I’m driven by people, ideas, and the chance to grow with and alongside them. That’s what makes teams resilient and projects truly successful, with business growth as a natural I believe real impact happens when:* Data drives every decision* Technology is built to scale* Growth is managed with governanceAnd consumer experience is treated as a strategic advantage, not a by productLet’s talk about turning your digital strategy into a performance engine. Contact me here or at contact@flywheeldigital.com Learn more at flywheeldigital.com/br