Janice O.
Senior Marketing Consultant at Aventi Group, Product Marketing Agency
Based in North Kingstown, United States
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Seniority
Manager
Department
Advertising & Marketing
Location
North Kingstown
Industry
Marketing Services
Company size
111
Contact information
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j•••••••@aventigroup.com
Phone
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Background
About Janice O.
Collaborative B2B marketing copywriter highly skilled at SEO copywriting and content creation for B2B enterprises. Excels at creating SEO-optimized short and long-form content across all channels (website, email, blogs) and translating complex concepts into persuasive content. A seasoned executive who works effectively across the organization. Committed to quality work while meeting deadlines. Sector Experience - Medical devices, legal technology, IT services, SaaS, health insurance, digital health, pharmaceuticals- B2B, B2C, B2B2C, B2G. Typical deliverables include- Content: Blogs, landing pages, campaign emails, info sheets, sales aids, websites, video scripts, user manuals- Sales enablement: interactive toolkits, messaging decks, buying guides, ROI calculators, training materials, talk tracks, battle cards, objection handling, sales aids- Messaging: elevator pitches, value propositions, positioning statements, messaging blocks, commercial insights (ala CEB Challenger). AI Skills - Prompt Engineering for ChatGPT, Coursera, March 2024 - Intro to AI for Marketers (Marketing AI Institute), May 2024 - AI for B2B Product Marketers (Marketing AI Institute), June 2024 - AI tools: ChatGPT, Grammarly, Semrush, Perplexity, Writer
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