Jared Cox

Background

About Jared Cox

I am an adaptable and customer focused Small Business Owner with over 10 years of experience in the Health & Fitness Industry, Teaching & Business Management. Skilled people manager, facilitating small and large group events, with extensive experience in marketing, sales campaigns & customer insights at “Bring It On CrossFit”. Ability to manage time efficiently in a fast-paced and dynamic environment, communicating clear and precise outcomes to drive business growth. Sound understanding of Marketing & Sales practices and the ability to manage and report on relevant key performance indicators, profit & loss, and marketing analytics. Thrive on helping people and developing customer focused solutions which involve thinking outside the box. CORE SKILLS • Analytical Skills and Data Analysis Acquired and analyzed customer data using Google Analytics, social media insights, customer surveys and feedback, assisting in decision making to increase sales and business growth. • Digital Marketing Created and evaluated marketing campaigns online with social media platforms, in particular Facebook & Instagram. Content creation through blog posts, YouTube videos, emails, and focused social media posts to promote brand awareness, engagement, and conversions at various points on the buyer’s journey. Audit website for functionality, usability, and SEO for mobile, desktop & tablet. Analysis of SEO performance using Google Analytics. • Strategic and Creative Thinking Developed different strategies to reach and engage new customers in a constantly evolving and extremely competitive industry. Required to think outside the box to create new and innovative campaigns and programs to grow membership and retain current clients. • People and Time Management Strong communication skills and ability to work well under pressure and meet deadlines. Managed time efficiently, working within a team and with external stakeholders to develop campaigns and programs to increase business revenue and customer satisfaction. • Adaptability Managed external factors impacting business outcomes and made adjustments as needed. Executed the day-to-day operations of the gym, developed an online business presence, managed business finance and developed the overall strategic direction of Bring It On CrossFit.