Jason Angle

Background

About Jason Angle

Experienced VP of Marketing and Revenue Generation with over 15 years in e-commerce, steering the ship for all sales channels and marketing efforts at a $100MM ecommerce company. Proven track record in developing and executing comprehensive marketing strategies that increase brand awareness, customer acquisition, and revenue. Skilled in P&L management, sales strategy, and retail promotions. Adept at leading cross-functional teams and leveraging data-driven insights to optimize campaigns and user experiences. Successfully spearheaded the acquisition of my current company, demonstrating strong leadership and strategic vision. I've been incredibly lucky (or maybe just stubborn) to stick with one company throughout my career. Some might see this as a lack of variety, but I call it my real-world MBA. From our scrappy start-up days to navigating two major economic upheavals and celebrating a successful acquisition in 2023, I've worn just about every hat there is. My secret sauce? Solving tricky problems, sniffing out new opportunities, and crafting solid plans when others see dead ends. It’s like my superpower—learn fast, adapt faster, and always have a game plan. I’ve done it hundreds of times, and I firmly believe it’s the key to thriving in this fast-paced world. When I’m not conquering the ecommerce world, I’m on a mission to be the best husband, father, and friend possible. And when I really need to unwind, you’ll find me hacking away on the golf course, experimenting in the kitchen, rolling on the jiu jitsu mat, sipping wine, or traveling to new destinations. Specialties: • Ecommerce strategy and execution • Revenue generation across a variety of channels, categories, and brands • Experience in partnership negotiations on performance and growth • Media Planning / SEM / SEO: Driving targeted traffic and optimizing search engine performance through full-funnel media planning and search engine marketing • Life cycle Marketing Including Acquisition, Retention, Reactivation: Implementing comprehensive strategies for customer acquisition, retention, loyalty and reactivation through CRM • Digital Product Development: Leading the development of digital products and services to enhance customer experiences • Development of High Performing Matrixed Teams: Building and leading high-performing teams in matrixed organizations, fostering collaboration and driving results • Consumer Insight Research: Conducting consumer research to inform marketing strategies and identify growth opportunities