Jeff Huffman

Background

About Jeff Huffman

Proven Ability to Strengthen Portfolio of Iconic Brands Spanning Consumer-Packaged Goods (CPG), Over-the-Counter (OTC), Automotive, and Medical Devices As an executive-level marketing leader with a diverse background and international experience, I build brand distinction, relevance, presence, and conversion that accelerates sales, profitability, and market share. Agile in navigating change amid competitive landscapes, I improve marketing and sales initiatives through powerful brand building that drives perception, demand, and volume. A progressive career successfully executing initiatives aligned with visionary goals and business plans and monetizing breakthrough insights that positioned companies for accelerated growth. Known for building strong team cultures, growing market share, delivering on key performance indicators (KPIs), and scaling new heights leading to a record of impressive wins and high-impact results. My keys to success include being: INSIGHTS DRIVEN MARKETING EXECUTIVE, skilled in identifying untapped opportunities, developing commercial strategies, steering new product launches, and leading market disruption. GOAL-ORIENTED PROFESSIONAL, with strong business and financial acumen along with a diverse multi-cultural experience including a two-year European expat assignment, led the development of breakthrough business-to-business (B2B) and direct-to-consumer (DTC) campaigns. PEOPLE-FIRST LEADER, with adaptive approach to motivating cross-functional teams. Empowering talent developer, coach, and mentor to over 70 thriving and future leaders. Key Skills: Strategic Thinking Team Building & Development Brand Management Healthcare Marketing DTC Marketing Campaign & Advertising Strategy & Execution Business-To-Business (B2B) Marketing Data Analytics Consumer Insights Market Analysis & Development Disruptive Innovation Profit & Revenue Growth Patient Journey Maps Key Opinion Leaders (KOL) Search Engine Optimization (SEO) Digital & Social Media Engagement