Jeff McKay

Background

About Jeff McKay

I’m a Senior Marketing Operations Manager with 10+ years of experience helping high-growth B2B and B2C teams turn strategy into action. I specialize in marketing planning, budget optimization, and building scalable systems that bring cross-functional teams into alignment, with a focus on optimizing the technologies colleagues use to improve speed to market and efficiencies.Throughout my career, I’ve been the connective tissue between marketing, sales, and finance — driving smarter decisions through data, process, and collaboration. Whether rolling out a planning framework, streamlining campaign execution, or enhancing ROI tracking, I focus on reducing friction and empowering teams to operate at their best.I’m passionate about operational clarity, continuous improvement, and enabling marketers to do more of what they can do best.