Jeff Ponder

Background

About Jeff Ponder

I'm a senior content strategist with a background in UX writing, CX thinking, and editorial storytelling. For over a decade, I've helped brands translate their business goals into digital experiences that resonate, whether through journey mapping, taxonomy or human-centered copy. I specialize in content audits, information architecture and building scalable content systems for web, apps and intranets. I thrive on cross-functional collaboration and have worked with everyone from designers and developers to academic leaders and C-suite execs. My strength? Working across platforms that best suit my teammates, learning and contributing to new ways of working that benefits our clients. I'm currently at Material+, where I help shape digital ecosystems that make content not just usable—but meaningful.