Jeff Woolcott

Background

About Jeff Woolcott

Have you ever wondered why the medical device sales process in the Veterans Administration and the Department of Defense can seem complicated, cumbersome, and frustrating. You are not alone. I grew up as a 4th-generation veteran, with 10 immediate and extended family members who wore the uniform.I was never one of those people who knew exactly what they wanted to do when they grew up.A four-year enlistment in the United States Air Force guided me towards a path in medicine, starting off as an Air Force Medic, which made me realize I wanted to help patients, not as a provider, but as an industry partner. As the National Sales Director for Fidelis, I wake up every day with a burning desire to help companies navigate and understand the VA & DOD sales cycle and contracting process from end to end. I find there is a tremendous amount of misunderstanding in this sector - a LOT. What is the best strategy to deploy when calling into the VA & DOD. Who are the stakeholders and constituency groups that need to be engaged. What is a Service Disabled Veteran Owned Small Business, and how can its special designation act as a force multiplier when partnered with a medical device company. How does a company get "on contract" with the VA/DOD/IHS. How does one navigate off-contract/open-market procurement sales. What do these contracts even mean. I find even the most tenured representatives, managers, and directors have a hard time answering these basic questions, and that is why most companies only have 3%-6% of their total sales deriving from the VA, which many do not know, is the LARGEST integrated healthcare system in the United States.My role at Fidelis is to help solve this problem for you and your sales team. My skill set of having military medical experience, a healthcare-focused degree, combined with carrying the bag and quotas for major medical device companies, offers a trusted resource who has lived the mission. At Fidelis, we take pride in being the subject matter experts in this field to help your company progress faster in this space. We believe that our vets win when best-in-class products reach the Veteran population. We want to help you achieve this goal. Interested? Let's talk.