Jemma M.
Founder & Fractional Brand Marketing Director Last Quarter Mindful Marketing for Mindful Brands at Last Quarter Uk
Based in United Kingdom
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Seniority
Other
Department
Other
Location
United Kingdom
Industry
Advertising Services
Company size
1 to 10
Contact information
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j•••••••@last-quarter.co.uk
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Background
About Jemma M.
I help founders and CEOs of high-growth consumer brands unlock their next stage of growth quickly. As a Fractional CMO and Senior Marketing Consultant, I step into businesses at pivotal moments to clarify brand strategy, scale performance marketing, and deliver go-to-market plans that convert. With 15+ years in brand marketing, digital growth, and product launches across wellness, lifestyle, hospitality, and DTC, I blend creative storytelling with commercial rigour to get measurable results without the overhead of a full-time hire. What I do: Growth marketing & acquisition – Paid media (Meta, Google, TikTok), CRO, SEO, lifecycle marketing, affiliate Brand strategy & positioning – Differentiation, messaging, tone of voice, visual identity Go-to-market & launch planning – Product, retail, and location launches that generate buzz and sales Multi-channel campaigns – Social, content, PR, influencer, partnerships, events Ecommerce growth – Shopify optimisation, email marketing, retention & loyalty programs Impact I’ve delivered: Improved paid media performance and email conversion rates for a Dragon’s Den-backed wellness brand, while developing strategic partnerships with Soho House and Alo Yoga Delivered a full rebrand for a multi-site QSR chain, increasing loyalty and footfall through integrated digital, PR, and local marketing Planned and executed multiple go-to-market campaigns for new product lines and seasonal launches across wellness, hospitality, and lifestyle brands If you’re a founder who needs senior marketing leadership on a flexible basis — to launch, scale, or reposition your brand I'd love to chat. jemma@last-quarter.co.uk | last-quarter.co.uk #FractionalCMO #MarketingConsultant #GrowthMarketing #BrandStrategy #PerformanceMarketing #EcommerceMarketing #HospitalityMarketing #WellnessMarketing #LifestyleMarketing #DTCMarketing #GoToMarket #PaidSocial #ShopifyMarketing #EmailMarketing #CustomerAcquisition #RetentionMarketing #InfluencerMarketing #HospitalityGrowth #BrandDevelopment #MarketingStrategy
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