Jena B.

Account Manager at Ls2group

Based in Charlotte, United States

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Seniority

Staff

Department

Sales & Business Development

Location

Charlotte

Industry

Public Relations and Communications Services

Company size

73

Contact information

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Email

1 credit

j•••••••@ls2group.com

Phone

5 credits

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Background

About Jena B.

I am an experienced strategic communicator and public relations professional with a strong mass communications foundation and a proven public affairs track record. Currently an Account Manager at a bipartisan PR firm, I specialize in developing and executing media relations strategies, reputation management, and stakeholder engagement for clients facing complex policy and regulatory challenges. In addition to my PR background, I am actively expanding my expertise into AI governance, ethical AI, and AI policy compliance through a Georgetown University certificate in AI Governance and Compliance. I am particularly interested in how AI regulations (such as the EU AI Act, GDPR, and CCPA) impact the tech industry and the need for companies to adopt ethical AI frameworks. My growing knowledge in AI policy equips me to translate complex regulatory requirements into actionable strategies for startups and tech companies. Combining my communications expertise with my developing focus on responsible AI and regulatory compliance, I am equipped to help organizations navigate the intersection of technology, policy, and public relations. I aim to help tech companies build transparent AI policies that ensure compliance with ethical standards, foster public trust, and align with emerging regulations in the rapidly evolving tech landscape. Notable Impacts: Led communication strategies for public affairs campaigns that supported bipartisan policy initiatives, resulting in a 25% increase in stakeholder engagement. Documented success in building functional checkpoints utilizing prescriptive and diagnostic data, then relaying findings to development teams with the ability to increase adoption and productivity. Supporting AI policy expertise by earning a certificate in AI Governance and Compliance (Georgetown University), focusing on ethical AI frameworks, data privacy laws (e.g, GDPR, CCPA), and AI regulation (e.g, EU AI Act). Currently developing a specialization in responsible AI communication, helping tech companies proactively prepare for regulatory scrutiny and public-facing accountability. Core Competencies-Proofreading & Editing -Procedural Writing -Conversational Writing -Data/privacy awareness -Policy research -AI policy literacy -Brand Voice Adaptability -Stakeholder Engagement Technical Tools-Microsoft/Google Suite -Hemingway Editor -Notion -Markdown -Figma For more information about my work, please reach out with your inquiries here: jnabrwn@gmail.com

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