Jenna H.

Background

About Jenna H.

Are your words working hard or hardly working? I’m here to make them pull their weight. Whether you’re looking for a catchy headline, a long article packed (but not stuffed) with SEO keywords or something in between, I’m ready to help make your brand story a bestseller. I have 8 years of experience as a Copywriter, and 2 as Associate Creative Director. I’ve plugged in and away at several marketing and advertising agencies (check them out below!), working both independently and as part of a creative team. I’m also driven to work for myself, writing freelance copy on the side.(And I must say — I'm a pretty fantastic boss.) I’ve developed strategies, branding, print, digital and social media for some big name brands. Here are a few of the industries and clients that have borrowed my brain.(Don’t worry, I got it back.) • Agriculture (Canadian Lentils, Fast Genetics) • Airlines (Copa Airlines, WestJet) • Apparel (Gap Inc.) • Auto (Ford, Harley-Davidson, Mazda) • B2B (CKF Inc.) • Banking (Affinity Credit Union, CIBC, RBC) • Beauty (Aveda, Sephora) • Consumer Packaged Goods (Nestlé Goodstart) • Education (Edwards School of Business) • Insurance (Affinity Insurance) • Loyalty (SCENE, CIBC Rewards) • Non-Profit (MEtoWE, Princess Margaret Home Lottery) • Nutrition (Nestlé Baby Club) • Pharmacare (Astellas, AstraZeneca, Allergen) • Pet Care (24PetWatch, Pets Plus Us, K9Academy) • Restaurant (Burger King, Tim Hortons, Popeyes) • Telecommunications (SaskTel, Rogers) • Transport (CN Rail, UBER) I put myself in the head of your customer, like a method writer.(Just call me the Daniel Day-Lewis of copywriting.) To do this, I research the crap out of whatever I’m working on. I look for new strategies, angles and the right language to catch the customer’s eye and make sure they don’t look away. This approach is perfect for brands that want to go deep and different. But I get it. Sometimes you just need it done. And fast. No problem! Quick ‘n’ dirty copy is something I can pull off too. So, if you’re stressed about what to say — take a load off. That’s my job!