Jennifer Abah

Background

About Jennifer Abah

I have over 10 years of experience working my way across various roles in Marketing and Customer Engagement in Fintech and E-Commerce. I am deeply passionate about the intersections of social media, content creation, technology, and customer-centric initiatives. As a content creator, I excel at using storytelling to build engaged online communities and at collaborating with brands to craft compelling campaigns tailored to their target audiences. I’m currently the Country Marketing Manager at Bamboo where I focus on developing innovative strategies that enhance customer engagement and loyalty. Previously, I gathered great experience holding several roles in Communications at Jumia, ideating and executing digital and offline campaigns that drove product growth and customer retention. Those who know me will say that I am constantly generating ideas, dissecting and questioning topics, and I am always thirsty for knowledge and a good laugh.