Jennifer Barrell

Background

About Jennifer Barrell

Award-winning marketing executive with experience converting compelling content into highly qualified leads. A strong background in writing and publishing allows me to integrate powerful content marketing with outbound efforts to generate leads at the top of the funnel and nurture them into satisfied customers. Extensive knowledge in digital strategy, building an inbound marketing team and using an advanced technology stack to drive results. I enjoy collaborating with coworkers and leading teams to success using an equal mix of creativity and analytics to develop innovative campaigns and drive revenue. Fifteen years of experience in B2B marketing and publishing specializing in inbound marketing, brand positioning, brand awareness, demand generation, event marketing, SEO, marketing automation (Hubspot-certified), and the Agile methodology.