Jennifer Prindle
Director Digital Content Management Strategy at Kirkland & Ellis
Based in Lemont, United States
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Seniority
Other
Department
Other
Location
Lemont
Industry
Law Practice
Company size
8.5K
Contact information
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j•••••••@kirkland.com
Phone
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Background
About Jennifer Prindle
As a Sr. Director of Digital Strategy, I have over 15 years of experience in leading web site and interactive media strategy, with a focus on building brand awareness, delivering compelling value propositions, and enhancing user experience for various audiences. I managed the strategic oversight and execution of complex projects, such as web site redesign, mobile applications, personalization, multimedia, and content integration, using cutting-edge technologies and platforms, such as Sitecore, Content Hub, and Customer Data Platform. I work closely with internal and external stakeholders, including membership, suppliers, vendors, and business teams, to understand their needs, identify high-value solutions, and optimize channel strategy for their products and services. I also oversee the improvement and measurement of web site and digital media performance, using web and social analytics tools, such as Google Analytics and SEO. My mission is to drive digital transformation and value for Vizient members, by creating and managing interactive online experiences that are user-friendly, informative, and engaging.
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