Jennifer Thompson

Background

About Jennifer Thompson

Currently the Account Director for Roadmap Agency, Inc, dedicated to helping small-medium sized business grow through scalable, holistic marketing strategies backed by technology. I am an award-winning marketer and Certified Marketing Specialist with 10+ years marketing experience and 14 years in communications. Driven by a passion for analytics and improving the customer journey, my experience is focused on creating integrated marketing strategies and executing campaigns that drive sales and provide an excellent customer experience. Work includes: overall marketing strategy, marketing budgets, media planning, managing and executing national marketing campaigns with a focus on digital, analytics and ROI optimization, brand management, website management, project management, social media, emailing marketing and writing. A award-winning journalist, who was formerly a reporter and then editor of a weekly newspaper. My maiden name is Wilson. Specialties: marketing and strategy, analytics, project management, editing, writing, press releases, media strategy, social media, branding.