Jennifer Wang

Background

About Jennifer Wang

A seasoned B2B marketing and content leader with a proven track record of building and scaling high-impact marketing functions in hypergrowth environments. With expertise in content strategy, demand generation, marketing operations, and ecosystem partnerships, I specialize in crafting compelling narratives that drive pipeline growth and elevate brand positioning. I thrive in fast-scaling companies and have supported 2X's growth from a startup of <5 employees to over globally, managing teams through organic growth and M&A. Navigating rapid expansion required agility, adaptability, and the ability to scale processes, messaging, and marketing infrastructure to support enterprise growth. Passionate about thought leadership, data-driven content strategies, and AI-powered marketing innovations, I excel at balancing strategic vision with execution in high-growth, constantly evolving environments. As VP of Marketing at 2X, I established a marketing department from the ground up, influencing over 57% of pipeline opportunities within 18 months. Now, I am leading the creation of a new function focused on Community and Partnerships, developing a value creation network that connects marketing leaders, influencers, and partners through strategic events, thought leadership, and industry collaboration.