Jenny Waller

Background

About Jenny Waller

I'm a results-driven content marketing and communications leader with 25 years of experience shaping brand narratives, leading global teams, and delivering award-winning content for some of the world’s most recognised brands – including Rio Tinto, Boeing, QinetiQ, and Griffith University. My passion is turning complex business priorities and executive perspectives into stories that inspire action. Whether it’s launching a podcast that reaches the top 1% globally, building a social media following of over a million, or developing a corporate website ranked in the global top 20, I know how to cut through the noise and connect with audiences. I thrive at the intersection of creativity, strategy, and technology. I’ve led editorial teams, managed multi-channel campaigns, and partnered with senior leaders to drive engagement and reputation. My approach combines agency-side best practices with in-house agility, ensuring editorial consistency, scalability, and measurable business impact. What sets me apart? I’m fluent in both communications and code. I recently completed the SheCodes Plus program on a fully funded scholarship, and in my spare time, I develop software projects. This means I can speak the language of software engineers and translate technical concepts for broader audiences, bridging the gap between product teams and the market in a way few content leaders can. I’m passionate about data-driven strategy. I use analytics to track and refine content performance, measuring reach, engagement, downloads, and conversions, as well as gathering qualitative feedback from stakeholders and audiences. My work has been recognised with multiple industry awards, including best use of audio and podcasts, best use of content, and best corporate website. Collaboration is at the heart of everything I do. I build trusted partnerships across functions, from design and marketing to the C-suite, and I’m always looking for new ways to elevate brand impact. I love creative brainstorming, sparring sessions, and finding fresh angles to tell stories that matter. If you’re looking for a strategic storyteller who can lead editorial operations, drive creative content, and translate technical vision into market-ready narratives, let’s connect. I’m always open to new opportunities, collaborations, and conversations about how communications can shape the future of business.