Jesse Chavez

Background

About Jesse Chavez

At Chase, my focus is on shaping the marketing communications strategy for business banking, particularly in deposits marketing. With a keen eye on delivering a stellar customer sales journey, I excel at project management and ensuring brand consistency across multiple channels. My expertise in growth marketing and campaign execution is complemented by proficiency in B2B marketing, all honed during my tenure at First Republic Bank and previously at Wells Fargo. The collaboration with deposit management underscores my strategic role in aligning product initiatives with marketing efforts. Adept at navigating the complexities of financial services marketing, I am committed to driving growth while upholding our brand promise. Currently leveraging LLM and AI to drive innovation in marketing, optimize customer engagement, and unlock actionable insights. Furthermore, my bilingual capabilities enrich our engagement with diverse clientele, reflecting Chase's values of inclusivity and client-centricity. My personal AI toolkit consists of: JasperAI, Writesonic, Persado, and Phrasee for optimized messaging, content personalization. GPT-4, DALL·E, Midjourney, and Sora for AI-powered storytelling, visual production, and branding. Dynamic Yield and Blaze AI for predictive segmentation and tailored customer experiences. Synthesia, Lumens, Invideo AI3 for scalable video marketing and automated content creation. Omnisend for AI-enhanced email, SMS, and cross-channel marketing strategies.