Jesse Chu

Background

About Jesse Chu

I am an accomplished business leader with over 20 years proven experience in translating commercial data into actionable and successful business results. I am adept at delivering insights that create competitive advantages and facilitate the speed and accuracy of decision-making across the organization. My expertise encompasses: · Strategic planning and execution, · Business analysis & insights, commercial forecasting/valuation, market research · Digital marketing, online merchandising and eCommerce, · Product life cycle management and brand marketing, · Cross-marketing, · CRM, targeting/segmentation · B2B and B2C sales management, · Resource and relationship management · Project management.(cross-functional) · MBA in marketing/finance, BS in biomedical science and engineering, highly analytical and quantitative in nature, strong communication skills, · A big picture person with attention to detail, a result-driven professional competitive in fast-paced environment, well versed at connecting strategic objectives to tactical implementation · Creative problem-solving skills, sound judgment and decision-making based on business objectives · Bilingual (English & Chinese), multi-cultural exposure and global emerging market experience. Specialties: Market due diligence, commercial analytics, customer insights, CRM targeting/segmentation, digital marketing, online merchandising, eCommerce, database marketing, branding, product management