Jessica Medforth
Head of Product Marketing at Ecoportal
Based in Timaru, New Zealand
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Seniority
Director
Department
Advertising & Marketing
Location
Timaru
Industry
IT Services and IT Consulting
Company size
122
Contact information
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j•••••••@ecoportal.com
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Background
About Jessica Medforth
I’m a motivated, curious, people-first leader with strong business acumen and a broad marketing skillset. With over 15 years of B2B marketing experience, predominantly in SaaS, I’ve helped high-growth tech companies scale and mature their marketing functions globally. I’m at my best at work with my sleeves rolled up. Whether that’s to shape strategy, craft campaigns, or build foundations that let teams and ideas thrive. I combine big-picture thinking with a practical mindset, balancing vision with the ability to plan, execute and deliver. My experience ranges from doing it all in bootstrapped start-ups to diving deep into growth, to now leading a product marketing team of five. I’ve marketed to both SMBs and enterprises, which has strengthened my ability to tailor strategy to different audiences and growth stages. I’m as comfortable working on brand and positioning as I am with digital and automation. I use data to drive continuous improvement, and love bringing ideas to the table that excite those around me. As an employee, leader and teammate, I’m down-to-earth, approachable, and focused on building strong, collaborative relationships. My proven communication skills, hands-on and innovative approach to marketing and business growth would be an asset to any marketing leadership role.
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