Jessie Lu
Overseas Marketing Manager at Christian Dior Couture
Based in Canada
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Seniority
Manager
Department
Advertising & Marketing
Location
Canada
Industry
Retail Luxury Goods and Jewelry
Company size
16K
Contact information
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j•••••••@dior.com
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Background
About Jessie Lu
Tradition does have a special power to make people obedient, to make people submissive. It is because of this power that tradition lives on. It is an invisible force, but one that cannot be avoided. It is attached to historical memory, embodied in real life, materialised in all kinds of objects, and quietly influences everyone's life all the time. Therefore, the history of tradition is a history of life, and luxury is one of the main lines of this history of life. The history of tradition is a history of life, and luxury is one of the main lines of this history. This is not an overstatement. Every nation has produced its own luxury goods in its history, and it has nothing to do with wealth, but with tradition. Once you look at the history of their lives, you will see that there are many examples of this." True luxury is simply the art of making things from the heart. You can never spend every important moment of your life naked, you need a ring, a car, or at least a pair of shoes and clothes to get to another place in your life. It's your right to see what you want, but you can never deny its meaning: generations of people have used a watch, a bag, a case to express all their skills and emotions, to remember history and tradition. For the people who love them and make them their business, for the people who make them their business, for the people who, in an age of suspicion and counterfeiting, quietly make beautiful objects with their hands, their hearts and their lives, and display a beautiful part of the window with a beautiful imagination, so that it can tell a beautiful story. Whether you and I can have it or not, its luxury lies in always daring to believe and create, the value and meaning of the spirit above the material!
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