Jim Aston

Background

About Jim Aston

I have an honours degree in English, and I work in IT. What’s up with that?I like words. Words are useful. They let us break down vastly complex concepts into something we can understand - something we can use.Sometimes those useful words create their own confusion. I’m sure you’ve experienced this firsthand; unnecessary jargon ruins a good conversation.Then there’s the other extreme: being overly simplistic to the point where nothing useful is really being said. Either way, a whole lot of wasted words.There’s a lot of both in IT. It can make you feel like you don’t speak the same language. And when the subject of conversation is as essential to your business as IT, that’s a major problem.Think of me as your translator.As Client Lead for Spark Business in the Greater Waikato region, I manage key accounts from a wide range of industries, helping my clients use technology to accomplish their goals.If that sounds like something you can benefit from - get in touch! Always keen for a chat over coffee.