Jim Senger

Background

About Jim Senger

As a results-driven sales executive with over 15 years of experience, I am passionate about leading high-performing teams, driving strategic growth, and delivering measurable business impact. Throughout my career, I have successfully expanded market share, optimized sales operations, and fostered strong customer relationships that have fueled long-term success. My expertise spans enterprise B2B sales, SaaS-based solutions, strategic partnerships, and consultative sales, with a deep focus on customer acquisition, retention, and revenue growth. I thrive on solving complex business challenges, leveraging data-driven strategies to align sales execution with corporate objectives, and identifying new opportunities in competitive markets. My ability to lead cross-functional teams, implement scalable sales frameworks, and negotiate high-value contracts has consistently resulted in record-breaking achievements. Career Highlights: • Achieved record-breaking sales at Pedigree by exceeding quarterly revenue goals for 12 consecutive quarters, reducing expenses by 35%, and maintaining a 75% average closing ratio. • Spearheaded $11M in sales revenue growth at Pedigree by expanding the business into three new verticals—oil & gas, construction, and rental—while establishing teams across seven defined territories to accelerate market reach and scalability. • Managed direct sales and three of Pedigree's top five customer accounts, generating $2M+ in ARR through strong relationship management and multiple renewals of three-year contracts. • Founded and led Tharaldson Communications, a startup that became the largest Mitel Hospitality Dealer for five consecutive years through strategic growth initiatives. • Grew Tharaldson Communications’ revenue from $13M in the first year to $70M over 12 years by implementing scalable business strategies, optimizing operational efficiency, and maintaining consistent profitability. I am always open to connecting with professionals who share my passion for sales leadership, business development, and market expansion. Let’s discuss how we can collaborate and create new opportunities for success.