Verified recordSoftware Development

Jimena de Rocha

Customer Research Director at Kapiche

Based in Sydney, Australia

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Seniority

Other

Department

Other

Location

Sydney

Industry

Software Development

Company size

20

Contact information

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Email

1 credit

j•••••••@kapiche.com

Phone

5 credits

+61 ••• •••• ••••

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Background

About Jimena de Rocha

I have 20 years of professional experience in the market research and customer insights field. With a Human Sciences background, degree in Social Psychology, I specialised in consumer behavior and have experience on both client and supplier side. I am skilled on both qualitative and quantitative research techniques across different verticals including Retail, Media, Services and Finance. Based in Australia, I have helped brands big and small navigate the constant challenges of customer experience, deepening knowledge that leads to actionable outcomes.

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