Jiri Vrobel

Background

About Jiri Vrobel

I help companies find and scale opportunities where AI can take over repetitive, rules‑based tasks, freeing people to focus on higher‑value, creative work. With more than 30 years of experience across sales, business development, data analytics, and large IT transformations, I bring both strategic vision and hands‑on execution to every engagement. I’m also an AI popularizer and public speaker. Together with my colleagues at MAMA AI, I regularly lecture at MAMA AI Academy, where we explore and explain how artificial intelligence is changing the world — from simple everyday applications to complex enterprise-grade systems. Our mission is to make AI understandable, practical, and useful — whether you're just starting or already scaling your AI journey. I’ve led international and cross-functional teams, implemented new sales models, optimized incentive systems, and improved both customer satisfaction and operational excellence. I’m known for bridging the gap between technical experts and business leaders — translating abstract capabilities into clear business benefits. My motivation is simple: I’m passionate about the symbiosis between human creativity and smart machines. I believe that when AI handles the mundane, humans thrive in roles of innovation, insight, empathy — and I love helping organizations get there. When I write or present, I often use analogies inspired by The Hitchhiker’s Guide to the Galaxy or Terry Pratchett’s books. Not by accident — those stories say more about today’s world than most strategy reports ever konec hlášení v anglickém jazyce Pokud vás zajímá, jak umělou inteligenci uchopit prakticky a srozumitelně — bez zbytečného balastu a s trochou nadhledu — rád si s vámi o tom popovídám.