Jodi Kerr

Background

About Jodi Kerr

25+ years at the leading edge of digital, loyalty and engagement marketing working with Fortune 500 brands and agencies to strategically leverage unforgettable experience-led rewards to acquire, activate and retain consumers. Our expertise lies in developing promotions that supplement or replace discounting by awarding every consumer with a shiny reward like free movie tickets, dining credit, travel savings, and more, to drive data acquisition and revenue producing behavior while fostering 'real' brand engagement and loyalty. We create programs across all sectors including, but not limited to, Retail, CPG, Consumer Electronics, Financial Services, Telecoms, QSR, Utilities, and Automotive. Specialties:• Formulate growth strategies, acquire new clients, and expand sales with existing accounts. • Identify and capitalize on emerging technologies. • Innovate new product and technology solutions to sell to clients.• Consistently achieve or exceed client goals for online traffic and engagement, content distribution, and consumer acquisition and retention.• Collaborative and knowledgeable; innate ability to work closely with varied stakeholders across brand marketing, sales, technical, finance, creative and agency.• Penetrated new markets by successfully acquiring new business accounts including PEPSICO (Frito Lay, Pepsi and Quaker), L’Oreal, Campari Group, Little Caesars, Kohl’s, Hershey, Colgate-Palmolive, Sling TV/Dish Network, Mr. Beast, and the NFL.