Joerg Decker
Head of Digital Customer Activation and Retention at Metro.Digital
Based in Mettmann, Germany
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Seniority
Other
Department
Other
Location
Mettmann
Industry
IT Services and IT Consulting
Company size
634
Contact information
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j•••••••@metro.digital
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Background
About Joerg Decker
Who I am: I am always at the intersection of business and tech, which enables me to be a strong product leader. With a background in finance and consulting and having founded a SaaS company, scaling digital products is my passion. Over the years, I’ve led cross-functional teams to deliver solutions used across multiple international markets, often in fast-changing environments. I am part of the AI initiative at METRO. With a hands-on approach and a firm grasp of both business and technical contexts, I focus on making complex systems feel simple to the end user. Data guides my decisions, and I always aim to strike the right balance between customer value, product vision, and execution. I've led digital product development from startup level urgency and managed scaled solutions in various areas (business intelligence, telephony, mobile commerce, CRM) I developed high-performing digital teams that facilitated strong product ownership, agile execution, and real business impact, such as 1.5 million monthly active METRO App-users. I operate effectively within various structures and governance models — aligning with senior leadership and managing stakeholder complexity across countries and segments. How I lead: I believe in building autonomous, high-performing product teams through coaching, trust, and structured support. Over the past two years, I assembled and scaled a team of four Product Managers who now excel in problem discovery, stakeholder management, and data-driven decision-making. They work closely and effectively with developers and UX. In the early stages, I coached them by challenging their decisions, introducing relevant methodologies, and connecting them with experts. As they matured, I stepped back, allowing them to lead with ownership.
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