John Benfield

Background

About John Benfield

I have over 20 years experience of creating highly successful, innovative digital products for marketing, education and ecommerce for a wide range of diverse audiences, and how to deliver products that exceed users' and brands' expectations. I am passionate about maximising the effectiveness of digital media to meet users' needs, and therefore your brands', by informing, converting them into customers and by educating them: proven digital expertise, both strategic and tactical creativity, passion and vision, with a strong focus on user needs data analysis, presentation and data-based decision making extensive team and project/product management experience proven expertise in understanding users, UX design, and user testing naturally flexible Agile approach, and able to adapt and evolve extensive experience of end-to-end life-cycle delivery of digital products excellent understanding of technology and opportunities it offers