John Bouls
Channel & End User Marketing Leader, North America at Signify
Based in Milton, Canada
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Seniority
Other
Department
Other
Location
Milton
Industry
Appliances; Electrical; and Electronics Manufacturing
Company size
12K
Contact information
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j•••••••@signify.com
Phone
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Background
About John Bouls
An experienced professional with 18+ years of experience in driving business growth through strategic marketing and business development initiatives including core competencies in brand management, product planning, corporate marketing, Digital communications and Product/Solution launches for diverse sectors in the electrical industry with emphasis on lighting, Controls & IoT. An expert in market research & competitor analysis, advertising & promotional campaigns and forecasting. Proven ability to drive record-high promotional & lead generation campaigns and execute market solutions. Also excels in the technical, conceptual and content development of sales-driving assets.
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