John Gusiff
Chief Experience Officer Cx Strategy Brand Loyalty Jtbd Besci Experience Design at Customer Centric Solutions Llc
Based in United States
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Seniority
Other
Department
Other
Location
United States
Industry
Business Consulting and Services
Company size
5
Contact information
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j•••••••@customercentricllc.com
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Background
About John Gusiff
WHAT I DO:I accelerate insight discovery for GTM and growth leaders by revealing how buyers actually decide, switch, and commit — turning customer behavior into competitive advantage.WHO I HELP:I work with marketing, growth, revenue, and product leaders who are tired of vague positioning, stalled pipelines, weak differentiation, and leaky funnels — and want GTM strategies built on real buyer decision-making. STOP relying on features, funnels, and guesswork — achieve product, language, and behavioral-market fit.By combining Jobs-to-Be-Done research, behavioral science, and AI-powered insight discovery, I help teams: Reveal what truly drives buying & switching (Product-Market Fit) Sharpen messaging that resonates and converts (Language-Market Fit) Design journeys that shape behavior and sustain adoption (Behavioral-Market Fit)Unlike most agencies and consultants, I integrate customer causality, behavioral triggers, and decision psychology — so GTM strategy reflects how people actually choose, not how funnels assume they do. With GenAI-powered methods, we cut time-to-insight from 45 days to ~10 days.Clients include: American Honda, Canada Goose, Citibank, ecobee, erom.io, G Adventures, Humana, lululemon, Modesens, Narrio AI, Porch.com, TransAlta, Wellhub.Ready to turn customer behavior into competitive advantage? Get in touch: https://calendly.com/johngusiff-customercentricllc/discovery-call-10-day-gtm-customer-intelligence-sprint
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