John Loftis

Background

About John Loftis

We help B2B companies increase sales and marketing ROI through the use of multi-channel marketing programs. We help B2C companies add new customers and cross-sell/upsell existing customers by combining data modeling with highly effective one-to-one marketing programs. We help non-profit organizations increase donations through the use of extensive data modeling which reduces the cost of acquisition. We increase giving levels from existing donors by delivering segmented messaging based on donor status as a lybunt or sybunt combined with giving history. Our strategic sourcing division works with larger companies to streamline the process and reduce the cost of managing and fulfilling large print management budgets.