John Petersen

Background

About John Petersen

Helping Businesses Build Brands That Inspire Action Twenty years ago, my professional journey began at Pentagram in NYC, where I had the privilege of working with iconic brands like Lexus Motors, United Airlines, Cole Haan, and the New York Jets. During this time, I witnessed firsthand how strategic design and storytelling can transform a brand’s ability to connect with its audience. Fueled by my passion for business and entrepreneurship, I founded PetersenWest to help businesses thrive by combining creative expertise with practical, results-driven solutions. Our Expertise PetersenWest specializes in creating brands and experiences that drive measurable success. Based in the greater Salt Lake City area, our core services include: Branding // Creating identities that resonate with audiences and set businesses apart. Web and App Development // Building visually stunning, user-friendly platforms that captivate and convert. Print Design // Crafting premium materials that leave a lasting impression. Video Production // Crafting stories through video to engage, inform, and inspire. Our goal is simple: to help your business tell its story, connect with your audience, and achieve measurable growth. Who We Serve We partner with businesses of all sizes—from publicly traded corporations to passionate entrepreneurs. Whether you're launching your first venture or reimagining an established brand, our tailored approach ensures your goals, vision, and resources are at the heart of every project. What Makes Us Different Experience You Can Trust // With 20 years in the industry, we bring deep expertise and a proven track record of success. Thoughtful Visual Strategies // Every project is uniquely crafted to help your brand stand out among further AI-driven, competitive market. Genuine Partnership // We care deeply about our clients’ success. Your goals become our goals, and we work tirelessly to help you achieve them. What Our Clients Say “What sets PetersenWest apart from most every other design firm out there: not only are they great brand-builders—but they also understands the business side.” “Over 15 years, I’ve started and built three companies that have collectively generated over a billion in sales. PetersenWest was instrumental in each of those successes. They are the best I’ve worked with—a true one-stop shop for building billion-dollar brands.” Ready to Elevate Your Brand? Let’s create something extraordinary together. Visit http://petersenwest.com Schedule a free consultation: https://calendly.com/john-petersenwest/intro-call-15-min