John Schmoll

Background

About John Schmoll

In 2012, I took a calculated risk. After a successful career in the finance industry where I had been Series 7 and 63-licensed and earned my MBA in Finance, I sought to create a personal connection with people to help them learn to manage their money and gain financial independence. That passion grew into a thriving online business, Frugal Rules. Through the process, I realized that I love managing people and improving processes. After scaling from a one-person shop to a remote and hybrid team of 10 contract professionals and a wider network of trusted vendors and third party partners, I now want to bring my considerable leadership, management and administration skills to a company with the budget to make an impact. I bring an aggressive knowledge of digital marketing, affiliate marketing, influencer marketing, SEO management, website content management, team management, content strategy, YouTube channel management and optimization, and budgetary management. While my strength is helping people perform at their best through emotionally intelligent talent management, I can easily jump into content execution when my team has overflow. I bring a wealth of knowledge and skill at trend-influenced editorial calendar management. Able to apply a business-owner mindset to any situation, I always seek ways to make a positive difference outside of my immediate job responsibilities if it means I can satisfy customers, add bottom line value, drive results, or engage employees. I am fluent in many website management, content management, SEO and productivity tools, including: • Website Management: WordPress • SEO Tools: SEMrush, Ahrefs, Google Analytics, GA4, Google Webmaster tools, Long Tail Pro • Content Management: ConvertKit, MailChimp, Grammarly, ChatGPT • Productivity + Project Management: Asana, Slack, Zoom, Google Suite, MS Office Suite (Word, Excel, Outlook, PowerPoint, Teams) • Social Media Management: Flipboard, Facebook Ads Manager, Meta Business Suite, YouTube Creator Studio, VidIQ, Later, SmarterQue, Hootsuite • Affiliate Marketing Platforms + Advertising Networks: Commission Junction (CJ), Impact Radius, ShareASale, Rakuten, ShopHer Media, Raptive/Ad Thrive • Hiring Sources: Upwork, LinkedIn, Facebook Groups and Pages, online job boards.