John Travers

Background

About John Travers

My career began in the late 70s when I founded Weathertron, first in Kansas City MO, then in Detroit MI. We were a 24 hour weather service operating with 5 meteorologists and over 50 clients at our peak. I did this in high school and then attended college. After school, in the mid 80's, I was a key figure in the inbound call center growth by leading the outsourced call center operations for the new industry of television shopping, including HSN, QVC and Shopping line. I was hired to establish and manage the customer service, call center operations for Bloomingdales by Mail, LTD when they opened their in-house catalog. In 1989, I founded the Body Shop Mail Order Division of The Body Shop Inc, the leading international naturally based cosmetics retailer. As director of this new venture, I had full control of the catalog business, from operations and customer service to marketing, creative design, advertising, new media, and franchise/retail relations. Patagonia, a leading global sporting apparel company hired me in 1994 as President of Patagonia Mail Order, Inc. With full P&L responsibility, six senior direct reports, and complete management control of business, I was successful at introducing new customer care, employee management, marketing and creative strategies, which doubled the size of the business within two years. The SpeciaLists hired me as President of a new Consulting Division within their company in 1996. I joined a family business in 1997 Specialties: Publicity and communications strategy, customer care, employee training, marketing, branding and identity, retail services, new media, start-up and turnaround expertise, business growth.