John Watters
Sr Specialist Editor & Writer at Road Scholar
Based in Appleton, United States
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Seniority
Other
Department
Other
Location
Appleton
Industry
Non-profit Organizations
Company size
762
Contact information
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j•••••••@roadscholar.org
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Background
About John Watters
Creative professional with over twenty years' experience in advertising and marketing. Accomplished writer, creative director and editor with extensive experience in direct mail, e-commerce, catalog and other direct-response channels. Specialties: Copywriting, concepting, editing, creative direction. Extensive knowledge of best practices in direct mail and catalog creative, marcomm, e-commerce and internal/external corporate communications. Strong experience in health care, higher education, HR, publishing, industrial safety, training, regulatory compliance. Multi-channel marketing of software, online solutions, seminars, newsletters, subscriptions and more. Extensive experience with new-product introductions.
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