Jon Elscott

Background

About Jon Elscott

I develop written and visual communication content that encourages customer engagement. Driving traffic from multiple channels including, email marketing, social media and trade shows through a marketing automation system and CRM to provide verifiable results that improve efficiency, productivity and profitability. Result Driven Marketing: • Deliver qualified leads from Pardot (marketing automation) to Salesforce (CRM) • Develop integrated advertising campaigns: Print, Online, eMail Messaging, Trade Shows and Social Media • Concept development - Plan, write and layout advertising content for a wide range digital, broadcast, and print media • Exceptional design skills, experience and a passion for the direction of the creative and collaborative process • Managed marketing communication activities including sales collateral, advertising, public relations, promotions, programs, trade shows, product packaging, photography and electronic marketing Creative Services: • CRM (Salesforce) and Marketing Automation (Pardot) • Establish/maintain brand identity • Art Direction • Graphic design – print and online • Advertisements • Direct mail • Photography • HTML Email • Trade show branding • Video/Animation • Corporate communications • Copy writing • PR • Social media • Creative asset management