Jonas Hoffmann

Background

About Jonas Hoffmann

Partner and Head of Scenario Practice at NormannPartners Strategy Consulting; Associate Professor at SKEMA Business School (France). Global expert on ecosystem strategy, strategic foresight and innovation. Enabling senior leaders to change worlds via scenario-based ecosystem strategy. Consulting experience in Europe, US, China and Latin America in the luxury, space, deeptech, energy, infrastructure, mobility, mining and policy fields. Clients include Anglo American, European Commission, European Space Agency, Inter-American Development Bank, LafargeHolcim, Porsche, Schneider Electric, Skanska, Volkswagen Group and UN Women. Thought-leader, I have published more than 50 articles/chapters and co-authored six books: ‘Independent Luxury’, ‘Sustainable Innovation Strategy’, ‘Innover par les Usages’, ‘Les Business Models du Futur’, ‘Global Luxury Trends’ and ‘Luxury Strategy in Action’. I played an active role in the development of SKEMA Business School campuses in China and Brazil and I have been academic visitor at Saïd Business School, University of Oxford. My work has been featured in the Financial Times, International New York Times, Forbes, The Washington Post, among others. Speaker at international professional events. I speak English, French, Portuguese and Spanish fluently.