Jonathan B. Perlstein

Background

About Jonathan B. Perlstein

I was raised in Northern California just outside of San Francisco. I attended Arizona State University and graduated with a Major in Communications and a Minor in Film. I relocated to Los Angeles in 2006 and got my first job in entertainment at the talent management company The Firm. After pitching a couple of television shows I took the next step and transitioned fully into Television Production. In 2009 I started a film finance production company in Beverly Hills called Untouchable Films. After spending two years aggressively learning film finance and distribution segments, I headed back to Northern California to bring my production knowledge home. Once back in San Francisco, I learned on-the-ground film production, working with indie film producers as well as large studios such as HBO. I quickly worked my way up to 1st Assistant Director status and spent 10 years in SF working in commercial production with clients like Clorox, Porche, Oracle, and numerous others. I saw a need for production equipment in the San Francisco film market and created a company called JP Production Rentals, where I supplied camera equipment and mobile video village vans for commercial, tv, and film productions, which had a great four year run. In 2016 I started a beverage company called NEU Mind, which was a 2oz liquid nootropic energy shot, where I ran marketing, advertising, sales, distribution, manufacturing, and much more. I soon secured national distribution with 7-Eleven, the largest convenience store chain in the world. I became an active 1st AD (Assistant Director) with the Directors Guild of America Union and continued to produce, direct, and 1st AD various production projects which spaned my 17-year career in entertainment. I currently live in Palm Springs where I focus on growing PivotPoint to new and exciting heights with my partner Jessicca.