Jonathan Balin

Background

About Jonathan Balin

My Story There’s a story my family likes to tell from when I was just 3 years old. We were at a party and I got upset that nobody was out on the dance floor! So what did I do? I waddled over there and danced all by myself. To this day, I can firmly say that I am still that same person who would go out all alone on that dance floor, but maybe just a little bit taller. Growing up, my life was rooted in two aspects: dance and gaming. But how are these connected? Why are these so important to me? Simply put, it's because of the people. Building connections with people and broadening my social horizons is something I am truly passionate about. Dancing and playing video games have both allowed me to improve my leadership and teamwork abilities. At Rutgers, I held the position of Captain on my dance team, Verse One, where our mission was to create an all-inclusive environment for dancers of all experience levels. I also grew up playing video games, communicating and cooperating with friends and other players from across the world. My passion for marketing is rooted in my passion for people. I specialize in understanding and analyzing the wants and needs of your core audience. Marketing is not only about finding the trendiest way to promote your product, it's about aligning your goals with the unmet needs of your audience. If you're in need of a digital marketing strategist with both creative and analytical skills, then connect with me! Experience Marketing Coordinator for Acuative Dean's List student at Rutgers Business School, graduating Summa Cum Laude with a 3.88 cumulative GPA Retail Sales Associate for Uniqlo, a Japanese-based casual wear retailer, providing customer service to 50+ customers daily Co-Founder of my own business, Inabuns, a merchandising shop for products featuring original artwork Captain (2021-2022) and Rehearsal Coordinator (2020-2021) for Verse One Dance Troupe Core Competencies Marketing Strategy and Brand Strategy Digital Marketing and Social Media Marketing (Instagram, Facebook, Twitter, YouTube, LinkedIn, TikTok) Search Engine Optimization and Paid Search Advertising (SEMRush, Google Ads, Instagram Ads, LinkedIn Ads) Content Creation (Adobe Creative Cloud, Canva, CapCut) Marketing Research and Data Analytics (Google Analytics) Microsoft Office Suite (Excel, Word, Powerpoint, etc.) Programming Languages (HTML, Python, R)