Jonathan Clemens
Chief Operating Officer at Rtraction Canada, Inc
Based in Canada
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Seniority
C-Team
Department
General Business & Management
Location
Canada
Industry
Technology; Information and Internet
Company size
15
Contact information
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j•••••••@rtraction.com
Phone
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Background
About Jonathan Clemens
I think one of the most common question someone get's asked is simply,"So, what do you do for a living?". Seems like a simple question, which ideally, would warrant a simple answer. Here's the long answer to a short question. Essentially my job is to take a new idea, like a website or social media, and show a business how it is actually useful for them in growing their business. So where do conversions come into play? Well, anytime someone does something on your website that is deemed valuable to growing your business, that's a conversion. What conversions are can widely vary from a simple purchase on a site, to registering for a charity run. What I do, is utilize the tools at my disposal and increase those. The internet can really be a confusing place. With so much information accessible at any time, picking what's important can be challenging. The true test of a successful website has become beyond just having a nice looking website, but has moved into the realm of having a website that you use as a tool. Yes, we've had websites for a long time, but it's really only been in the past few years that we have been able to study how people interact with those websites, and improve on them so interaction has become easier. So where do I fit in? I'm your websites equivalent of a city planner. I make sure that the store that you want people to find isn't buried in some dark corner at the end of town. Once they get into the store, I make sure they find what they are looking for and help grow your business. Specialties: Marketing, Public Relations, Desktop Publishing, Search Engine Optimization, Analytics
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