Jonathan Wong

Background

About Jonathan Wong

Creative, energetic and authentic omni-channel professional with 20+ years of experience product managing, merchandising and researching all aspects of outdoor hard goods and soft goods in global, multi-million dollar retail and wholesale environments. Conducted research (2015 - 2020) in the EMEA, South America, US and APAC snow sports markets. Achievement highlights Include- Overhauling the future lululemon Equipment strategy - Improving the gender split of lululemon product sold into Corporate and Teams accounts between 2020 and 2022 - Refocusing and branding the Arc'teryx Whiteline collection as a Freeride program from Fall 2018 onwards - Launching the Sabre and Sentinel LT and AR franchise designs in 2018 and 2019 with double-digit growth indexing above North American benchmarks - Improving the gender split in the Whiteline (ski and snowboard apparel) program to best in company ratios and benchmarking against worldwide participation rates Industry Awards: 2017, ISPO Gold: Arc'teryx Shashka Women's Ski Touring Pant (with Sarah Wallace) 2016, ISPO Gold, Arc'teryx Anertia Glove (with Chris Hodgetts) 2015, ISPO Gold: Arc'teryx Lithic Glove (with Chris Hodgetts, Jon Rockefeller)- Expert market researcher using quantitative and qualitative data to explore ski and snowboard markets in North America, Europe, Asia Pacific including Japan and China and South America - Insight extraction, strategy generation and category development - Commercialized global wholesale ranges in the ski and snowboard, sportswear, outerwear and base layer categories - Collaborated with brand marketing and DTC retail on strategy, channel mix and story launches - Demonstrated consistent financial aptitude and growth while managing product mixes within a large retail structure, a wholesale environment and in a blended, omni-channel, space - Built strong professional and personal relationships with over 145 brands and vendors spanning two decades