Jonathan Yergler

Background

About Jonathan Yergler

I am an Analytics Product & Practice Leader with deep expertise in marketing and business strategy analytics, spanning a diverse range of media tactics, data systems, research methodologies, and modeling approaches. I partner with technology companies to build, customize, and scale innovative products that drive measurable business outcomes. I’ve successfully launched data-driven products and capabilities—from identifying business needs to execution and scaling—resulting in 10-200%+ improvements in key customer metrics. Skilled in project, process, and product management, I specialize in building integrated analytics practices tailored to unique business requirements. I've managed and grown teams of 2-30 people globally (spanning data engineers to technical laymen) and been responsible of budgets exceeding $300 million. Adept at bridging the gap between technical teams and C-suite stakeholders, I bring a solution-focused, hands-on approach to solving complex challenges, while maintaining the ability to prioritize projects and drive results. My expertise, capabilities, and interest align with product roles centered on business, revenue, and monetization analytics. I am a forward-thinking and innovative product analytics leader focused on strengthening a company’s product and market positioning, increased revenue streams and creating a lasting impact that continues to expand my subject-matter expertise and knowledge base. If you’re looking for a transformational technical and strategic leader with a track record of measurable results, I’d love to connect and chat! CORE SKILLS Data Science & Machine Learning Applications; Test Design; Reporting; Data Visualization; Database Architecture; Clean Room Data & Device Graph Management, AI Prompt Engineering Predictive & Prescriptive Modeling, Mixed Media Modeling, Multi Touch Attribution, A/B Testing, Experimentation, Attitudinal Lift, Longitudinal Brand Tracking, Panel-based Sampling, Cross-Channel Exposure and Conversion Measurement, Forecasting, Statistical Incrementality, Time Series, Multivariate, and Logarithmic Regressions, Random Forest Viewability & Brand Safety, Automatic Content Recognition, Site Analytics, Digital, Programmatic, & Social Analytics, Omnichannel Measurement, Geolocation, Custom Content, Social Listening, Competitive Marketing Data, PR, Direct & Email Marketing, DSPs, Ad Networks, Media Operations, DCO JIRA, Datorama/Salesforce, Domo, Google ADH, Acxiom, Liveramp, Snowflake, SPSS, Microsoft Office, Excel, SQL, Familiarity with Python & R