Jonny Auping

Background

About Jonny Auping

I’m currently a Senior News Editor with over 10 years of experience turning previously unknown topics into compelling stories across multiple industries (Spotify, Rolling Stone, VICE, The New Yorker, and more). Colleagues would describe me as curious, focused, and tactful—traits that have helped me cover global trade policy, sustainability, cybersecurity, and more in a rapidly evolving environment. Whether I’m working through raw data, interviewing an SME, or publishing a digital newsletter, I make sure the content serves both the reader and the business. Over the years, I’ve written for Rolling Stone, Spotify, Texas Monthly, and the Dallas Cowboys—along with managing editorial content for a trade association supporting over companies. • Won the ASBPE National Gold Award for a multi-part feature series on industry innovation. • Launched and A/B tested HubSpot campaigns reaching thousands across the promo space. • Shaped content strategy and UX-aligned messaging as a liaison to a technology committee. I care about clarity, tone, and timing—whether it’s a headline, a research article, or an executive presentation. My passion for content strategy and excellence in cross-functional storytelling fuels my drive to continually push the boundaries of what is possible in this industry. Connect with me to talk about editorial strategy, UX content, internal/external comms, or general industry news or updates. I look forward to connecting with you here on LinkedIn or at jonathan.auping@gmail.com