Jorge Besu

Background

About Jorge Besu

Jorge Emilio Besu is a global marketing executive, business development consultant and digital transformation leader with 15+ years of proven experience in consumer products, information technology, SaaS, e-commerce, media and entertainment. He is currently VP of Marketing & Sales for RK Rivera Salesforce Implementation Partner (ww.rkrivera.com). Jorge is also President of Inhauz Strategic Partners (inhauz.com), a boutique marketing and growth firm focused on digital marketing, content, automation, communications and business development for leading technology firms and global startups. Jorge worked as in-house marketing and growth consultant for Venturekite (venturekite.com), a niche-content digital fund, helping develop 100-day growth plans for new companies, increasing traffic, improving engagement, and growing advertising revenue by 88% for thegradcafe.com, and 26% for productivityspot.com and spreadsheetpoint.com. Previous to working with Venturekite, Jorge served as Marketing Director for Black Dragon Capital (blackdragoncap.com), a technology-focused private equity firm with $400M USD assets under management, and also acted as interim Chief Marketing Officer for Talos Digital (talosdigital.com), a software development and e-commerce implementation firm. From March of 2018 to August 2019 Jorge produced integrated media projects for Viacom International Media Networks (MTV, Nickelodeon, Comedy Central, PlutoTV & Paramount). Jorge was recognized in 2016 with the USBA Emerging Leaders Award. His firm carefully recruits, curates and manages in-house creatives, software developers and project managers in order to accelerate growth, spark digital conversations and disrupt US Hispanic and LATAM markets. Inhauz has provided consulting services for Venturekite, SAP, the CIO of Puerto Rico, Outbrain, Banco Popular, Medalla Light and Gladius Animation Studios. Inhauz has also produced global innovation events like Tech Summit, SAP Caribbean Forum, Virtual Educa, Emerging Tech Conference, Hackea por una Causa, DestinoHack, and MIT Hacking Medicine Caribbean. The marketing executive initiated his marketing career at Fleishman-Hillard Public Relations. He also worked three years as a Consumer Marketing Manager (Camel) for RJ Reynolds Tobacco and served as the Caribbean Marketing Director for Televisa Publishing, the leading Hispanic publisher in the world. Jorge is fluent in English and Spanish, has been a public speaker in many conferences, and has contributed thought leadership articles to leading industry publications and media channels.