Josh Troyetsky

Background

About Josh Troyetsky

I thrive at the intersection of storytelling, branding, and culture—crafting narratives that don’t just capture attention but build real connections. As Creative Director at Novig, I’m leading brand and content strategy for a company that’s redefining its industry with innovation and purpose. My goal is to build a creative vision that not only drives engagement but also reinforces Novig’s mission and values. Before Novig, I worked across film, music, and brand development, collaborating with artists, startups, and creative businesses to grow their presence through content, strategy, and partnerships. I founded Warm Cold, a music consultancy that helped emerging hip-hop artists and producers navigate the industry, and I’ve produced indie films, music videos, and branded content that brought unique voices to the forefront. Now, I’m excited to take everything I’ve learned and apply it on a larger scale—working with a team that’s pushing boundaries and making an impact. Always open to creative collaborations, big ideas, and meaningful conversations. Let’s connect.