Joycelyn Morris

Background

About Joycelyn Morris

Known for delivering results with marketing solutions. Capable and collaborative executive with success in marketing in a variety of industries. Performance driven, well-liked leader with experience in both business-to-business and business-to-consumer initiatives; including launching new products, customer retention, events, and all aspects of strategic branding and communications. Strong strategist, innovator, presenter, and community volunteer with extensive knowledge and connections in the Houston business, media, and non-profit communities. PROFESSIONAL EXPERIENCE FUNCTIONAL-B2B & B2C * Creative Strategy * Product Development * Customer Loyalty and Retention * Brand Positioning/Management * Sports Marketing * Market Research, ROI, P&L Proficiencies * Media Sales, Audience Evaluation, and Agency Relations * Talent Management * Special Events * Traditional, Viral, Internet and Social Media Integration * Fundraising * Business Development, Sales * PR, Crisis, Employee Communications * Direct marketing/Direct Mail INDUSTRY * Healthcare * Oil Services * Retail * Energy * Finance and Banking * Grocery * Real Estate * Residential Building * Automotive * Higher Education * Non-profit * Civic Events * Media, internet & publishing * National Trade Association Governance * Venues and Major League Teams