Joydeep Basu

Background

About Joydeep Basu

A seasoned & result-oriented Business Leader & talent mentor with more than 23 years of strategic, operational, and change management experience in B2B & B2C, working with MNCs’ & Fortune 500 companies, across diverse industries / segments (Automotive After Market, OEMs, Converters, General Industry, Automotive & Transportation, Electronics, Railways and Industrial Retail), across Pan India, South East Asia & ANZ region. A professional, groomed up with ‘Customer First’ business model and belief, leading to happier customers, better business outcomes and a positive and healthy P&L for the business / division. Highly experienced in value selling process, expert in Adhesives & Tapes- handling niche and high margin products / business model in extreme competitive segments and markets, with strict adherence to organization business conduct and compliance policy. Having equal experience in leading Sales & Product Management (NPI & Commercialization) & Marketing functions, I have gained priceless knowledge & experiences in overall business management, including successfully handling Key accounts, Channel business, OEMs & Converters. This has rewarded me in my career growth, making me eligible for various challenging roles & responsibilities, within India subsidiary and Internationally. My contribution has resulted accelerated growth, solid sales pipeline, improved market share, healthy EBITDA, and a strong sustainable growth platform for future, for the business & division.