Julie Ahern

Background

About Julie Ahern

Qualities: Passionate, Strategic, Commercial, Forward thinking, Consumer centric, Leader/coach, Energetic & fun, Resilient. About Me: Experience across FMCG marketing, consulting & business management in small, medium & large multi-national organisations. I am a senior professional with Director & Leadership Team experience, comfortable setting brand & business strategy, whilst also keen to directly lead in the execution of sound, robust marketing programmes, projects & all aspects of brand management. Having stretched beyond my FMCG marketing credentials in recent years to grow in a variety of roles in diverse categories & business models, I bring a unique set of skills to add value to almost any business. Having consulted to Australia’s largest grocery retailer & managed a variety of marketing teams across many FMCG categories, I confidently approach business challenges & opportunities by tapping into a depth of experience to deliver commercially driven outcomes. I am at heart a passionate business professional & work best in an entrepreneurial, ambitious & collaborative culture looking for leadership & strategic marketing knowledge. Skills & Capabilities: Marketing & brand strategy. Digital & social media strategy. Commercial/financial acumen. Consumer & shopper insight development & analysis. Ideation & innovation. Campaign development & analysis. Agency management & coordination. Team & people management, leadership & development. Consumer/customer/shopper oriented. All elements of brand development: new/existing/transformation. Market research methodologies. Creative & media methodology. Sales channels: retail/Cafe, grocery, pharmacy, DDS, DS, P&C, QSR, FS, entertainment, airline, education, wholesale. Cross-functional engagement: Sales, Category Development, International Partners, Creative & Content Production, Manufacturing, Operations, Logistics & Supply Chain, R&D, QA, Finance.